Several Parisian billboards were modified so as to become stages for a special show. 25 fish, activated by a motion detector, performed 24/7 a funny version of the K.C. and the sunshine band’s hit ‘Shake your booty’ in front of pedestrians and thus demonstrated what the new Findus range offers – only selected fish.
Advertising Agency: Grey, Paris,
France
Executive Creative Director: Andrea Stillacci
Creative Directors: Giovanni Settesoldi, Luissandro Del Gobbo
Art Director: Giovanni Settesoldi
Copywriter: Luissandro Del Gobbo
Published: March 2010
요놈 재밌네.. ㅋㅋ